Tuesday, January 9, 2007

Blogging can improve your pagerank for ebay sellers.

Now don't just think this is about ebay blogs.

You blog will have it's own pagerank. Pagerank is the heart of Google's search software. As your blog gets higher in the rankings, the links on the blog also begin receiving higher ranking. This means your webpage, ebay store, etc will go up in the rankings.

Google interprets a link from page A to page B as a vote, by page A for page B. Of course Google looks at more than just the volume of votes or links a page receives; the software also analyzes the page that cast the vote. So votes cast by a pages that hold important information on the subject are given a higher ranking and help to make other pages "important".

Therefore, if your incoming and inbound links from your
blog lead to your webpage, ebay store, or auctions achieved a good PageRank, then for sure it will contribute to the enhancement of your complete PageRank rating.

So the idea is to simply keep blogging, keep posting, keep
networking through reciprocal linking and exchanging inks, keep getting listed in directories that can categorize your website, and keep producing webpages which
are highly optimized for the search engines.

There are many factors that go into PageRank but one thing is for sure, if you produce many blog posts and more articles that are highly optimized for the search engines. You will surely reap the rewards of all the hard work and dedicated writing that keeps you up late, even past midnight.

Think about this. If you're a big Forum poster and you spent half the time in you normally spend in the forum by writing blogs that only lead to your site, your pagerank should increase substantially.

Basic Settings

Blogging is easy especially if you are talking about the product you sell. It's subject you already know, I hope, and a subject where you're considered an authority.

When blogging in a journal you can make it as informal as you want. When blogging for traffic you want to be as business like as you can.

There are many blog hosts, including ebay. However the more popular one is Blogger dot com. If you are building a website, have an ebay store, or just want to bring attention to your auctions, then why not start a blog that is in your field of knowledge with one of the busiest blog site on the net.

Don't get me wrong, I don't want you to abandon your ebay blog. Far from that. I want you to run both of them with gusto!

Consider this. If you have a store, and you have the store credit code at the end of your signature link.
See: http://pages.ebay.com/help/specialtysites/referral-credit-faq.html
for more info on the store credit program.

Once you setup your blog on blogger dot com, you can put a link to your store, a link to your ebay blog, etc. You will get store credit if someone makes a purchase. Even better if they buy from you. You won't get credit if they come to make a purchase from the eBay blogs, because they came from within ebay. Sounds like a horror movie, haha. "THEY CAME FROM WITHIN EBAY!"

The SEO professionals say that this is also important in getting ranked high and attaining visibility in
the leading search engines. They also say that you continue to use a lot of the keywords and keyphrases that you also used for optimizing your website, store, or listings, althought I doubt NIB would be of much use.

Why use the same keywords? Well because many of the blog posts will be indexed into the search engines. So when blogging:

You want to title the blog to be of great intrest to the reader,
You want to use keywords for the product or article you're writing about,
You want to do your research before you write,
You want to use Mozilla Firefox because it has an auto spell checker. You're on your own for grammar.
You want to have a link to your store with the store credit code at the end of the store url.

By the way, you don't have to write about your products. After all the top search word in google and I think yahoo is "ebay".


John Patrick,
www.birdoasis.com

Creating a blog on blogger for ebay sellers.

So you want to bring more traffic to your ebay store or auctions by blogging? Well there's a few things you want to do first.

To make it easier on yourself use two browsers so you can read the blog in one browser and create the bog in the other one.

Also, if you're going to have a blog to bring traffic to your ebay store then make sure you have the ?refid=store at the end of your store url. Mine would be: http://stores.com/bird-oasis?refid=store

If you have a google account, you can skip to the next paragraph. If you don't have a google account You will need to go to google.com and sign up for a blogger account account. Boy I should check to see if they have a referral fee. haha.

Once you've confirmed the account then you go to blogger dot com.

You want to click on the New Blogger link, unless you have an old blogger account then click on the old blogger link. I know, it seems obvious.

You'll eventually end up at the Blogger dashboard.

Now find the link to Create a Blog. Click it gently.

The title of your blog can be anything you want. Your business name, your ebay store name, your street name if you want. It won't matter too much, because the title of the articles you place in the blog will be bait, the eye catcher. We'll cover that more later.

The next line is the address of the blog. You can try your ebay username, your favorite username, make up a new username, or if the blog title is something different, then try using the title with no spaces.

Now click check availability just under the address field.
If your ebay username is taken, it's no big deal, just add a number or letter. If your business name is taken, again don't worry about it, just be creative by adding a number or an extra letter, or even "Thereal" before it, again no spaces.. Without the quotes...

The advanced button is for hosting the blog else ware, I'm not covering that in this article. Click the Continue button.

You will be presented with different templates.

Choose a template by clicking on the round radio button under the desired template. Then click continue.

Way to go! You're Blog has been created